Course Catalog

MBAD6602 - Sport Marketing/Promotion
Spring 2013

This course examines theoretical and practical aspects of sport marketing, promotions, public relations, sponsorship and fund-raising. Legal and social issues in the marketing of sports are reviewed. Readings and case studies apply basic marketing concepts to sport and recreation organizations.
Prerequisite: MBAD6033 or permission of Dept. Head.
3 Credits

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Day Codes
 M  Monday
 T  Tuesday
 W  Wednesday
 R  Thursday
 F  Friday
 S  Saturday
 U  Sunday

Schedule Book for All Active and Available Future Terms, Course starting with MBAD6602
       
MBAD6602-A Sport Marketing/Promotion
18 Seats     Credits: 3 Days: M
       Location: Moon Room: Business School 106
    Time: 06:00-10:00 pm Instructor: Apostolopoulou
    Session: 3 (01/13 - 03/07/14) Term: Spring 2014
            More Info!
      Prerequisite: MBAD6033 or permission of Dept. Head.
     
 

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