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Course Catalog

MARK3100 - Principles Of Marketing
Spring 2014

This course is an introductory study of the marketing discipline. The marketing environment, both domestic and international, are examined along with the variables that act upon them. The primary focus is on the marketing mix, promotional mix, and the characteristics and relevant strategies that are relevant to each stage of the product life cycle. Current issues and concepts such as international marketing, market-place diversity, added-value, customer service, and the role of total quality management are an integral part of course content and interactive learning activities.
Prerequisite: 30 Credits
3 Credits

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Day Codes
 M  Monday
 T  Tuesday
 W  Wednesday
 R  Thursday
 F  Friday
 S  Saturday
 U  Sunday

Schedule Book for All Active and Available Future Terms, Course starting with MARK3100
       
MARK3100-A Principles Of Marketing
Full     Credits: 3 Days: M W F
       Location: Moon Room: Hale Center 204
    Time: 09:45-10:35 am Instructor: Marco
    Session: 1 (08/25 - 12/13/14) Term: Fall 2014
            More Info!
      Prerequisite: 30 Credits
 
MARK3100-B Principles Of Marketing
Full     Credits: 3 Days: M W F
       Location: Moon Room: Hale Center 204
    Time: 10:45-11:35 am Instructor: Marco
    Session: 1 (08/25 - 12/13/14) Term: Fall 2014
            More Info!
      Prerequisite: 30 Credits
 
MARK3100-D Principles Of Marketing
1 Seat!     Credits: 3 Days: M W F
       Location: Moon Room: Hale Center 301
    Time: 02:45-03:35 pm Instructor: Schnurr
    Session: 1 (08/25 - 12/13/14) Term: Fall 2014
            More Info!
      Prerequisite: 30 Credits
 
MARK3100-E Principles Of Marketing
Full     Credits: 3 Days: M W
       Location: Moon Room: Hale Center 207
    Time: 04:40-05:55 pm Instructor: Kiggins
    Session: 1 (08/25 - 12/13/14) Term: Fall 2014
            More Info!
      Prerequisite: 30 Credits
 
MARK3100-F Principles Of Marketing
Full     Credits: 3 Days: T R
       Location: Moon Room: Hale Center 203
    Time: 07:45-09:00 am Instructor: Manna
    Session: 1 (08/25 - 12/13/14) Term: Fall 2014
            More Info!
      Prerequisite: 30 Credits
 
MARK3100-G Principles Of Marketing
2 Seats     Credits: 3 Days: T R
       Location: Moon Room: Hale Center 310
    Time: 03:15-04:30 pm Instructor: Jones
    Session: 1 (08/25 - 12/13/14) Term: Fall 2014
            More Info!
      Prerequisite: 30 Credits
 
MARK3100-H Principles Of Marketing
25 Seats     Credits: 3 Days: M
       Location: Moon Room: Hale Center 204
    Time: 06:00-08:50 pm Instructor: Marco
    Session: 1 (08/25 - 12/13/14) Term: Fall 2014
            More Info!
      Prerequisite: 30 Credits
 

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