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Course Descriptions for the Communications Department

Communication  
List of all courses and their descriptions
List of all courses, their descriptions and offerings in the schedule book

COMM1030 - Intro To Communication
Fall 2014

This course is an introduction to the field of communication and focuses on understanding the breadth of the field by examining communication concepts, models, and theories. Students are also introduced to the various areas of the communication discipline: rhetoric, interpersonal communication, small group communication, organizational communication, mass communication, intercultural communication, and public speaking.
3 Credits

COMM1050 - Survey Of Mass Communication
Fall 2014

Survey of Mass Communication examines the relationships between mass media, culture and some of the institutions that help make up American society. The course reviews the origin, development, nature and functions of newspapers, magazines, books, sound recordings, television, radio, film and the internet. Through the use of lecture, group work and interactive exercises, the course will survey the history of mass media, analyze media messages and study the influence of media on our daily lives and perspectives.
3 Credits

COMM1080 - Rock and Rhetoric
Fall 2014

This course will serve as an introduction into the critical analysis of popular music as a communicative device. The class will focus on the rhetoric used in the text, image, and sound of rock and roll. These devices successfully connect social issues with a mass audience through the organized form of music. Although a form of entertainment, popular music is also a response to the social/political eruptions in American history. We will explore those conditions in society that provided the foundation for creative musical collaborations, resulting not only in communicating a message to a mass audience but also those collaborations that conditioned popular taste to that which is now culturally accepted.
3 Credits

COMM2000 - Foundations In Publ Relations
Fall 2014

This course, we will begin the first phase of building the public relations foundation. Students will develop an understanding of how these different public relations roles evolved, and perhaps, a sense of which role you hope to attain upon graduation. Students will become familiar with the key figures building and promoting the theoretical foundation on which this specialization is built. They will also explore how the practice of public relations has evolved and adapted to our current global economy instigated by technological innovation.
3 Credits

COMM2008 - Music In Irish Society
Spring 2015

Course description unavailable, please contact Academic Services.
Please try again at a later time
3 Credits

COMM2008 - The Music Of Ireland
Fall 2014

Course description unavailable, please contact Academic Services.
Please try again at a later time
3 Credits

COMM2010 - Communication and Sport
Fall 2014

This course is designed to integrate the concept of sports and the field of communication at multiple levels. We will be examining sports in terms of how it is impacted by interpersonal communication, group communication, organizational communication, and mass communication. We will explore concepts such as sports fan cultures, gender in sport, race and ethnicity in sport, the performance of identity in sport, communication and sport in parent-child interaction, team communication, and crisis communication is sports organizations.
3 Credits

COMM2015 - Fundamentals Of Advertising
Fall 2014

This course is designed to give students historical and theoretical overview of the advertising field using lecture, discussion, and environmental scanning of existing campaigns. It introduces students to the practice of advertising industry and provides a foundation for understanding what advertising is and how it developed to its current state, what it tries to accomplish, how it works, and how it can affect society. This course provides the basis for further courses students take in the advertising sequence.
3 Credits

COMM2020 - Interpers Small Group Commun
Fall 2014

This course introduces students to the principles of interpersonal communication, including strategies for creating and responding to verbal and nonverbal messages; presenting and disclosing the self to others; forming, maintaining and disengaging from interpersonal relationships; and applying course principles and strategies to interpersonal contexts.
3 Credits

COMM2030 - Communication Theory
Fall 2014

This survey course examines the origin and development of significant theories in the communication discipline that helps to explain and predict behaviors in various communicative contexts.
Prerequisite: COMM2020
3 Credits

COMM2040 - Impact Of Hip Hop In Amer Soc
Fall 2014

This course explores the communicative, aesthetic, political, and literary fundations of Hip Hop, a well as its role in popular culture and mass media. Students will be required to demonstrate conceptual and analytic skills in deconstructing meaning from text, music, behaviors, artistic expression, cultural artifacts, and cultural customs. Written and oral explication of the key tenets of Hip Hop as a cultural phenomenon will be required.
3 Credits

COMM2500 - Instructional Media Design
Fall 2014

This course focuses on the management of instructional design. The text provides a comprehensive "survey" of the field that will allow learners to prepare and implement traditional and contemporary media strategies more effectively for educational and organizational environments. The integration of theory, application, personal experiences, and the needs of present and future audiences will be addressed.
Prerequisites: COSK2220 or COSK2225 and 45 Credits.
3 Credits

COMM2510 - Communications/English Studies
Fall 2014

This course is designed to familiarize students with significant issues in communication theory, and to give them the opportunity to apply those theoretical perspectives in practice.
Prerequisites: COSK1221 and 45 Credits.
3 Credits

COMM3020 - Organizational Communication
Fall 2014

This course will be the first primary Organizational Communication course our students will have. They will have been introduced to some of the concepts (e.g., group communication, interpersonal communication) in other introductory courses. This course will enable students to understand more clearly how communication processes work within structured organizations.
Prerequisite: COMM2020
3 Credits

COMM3030 - Professional Writing
Fall 2014

This course is designed to introduce students to a set of advanced intellectual and rhetorical skills. The course explores theories in writing as well as prepares students to handle applied situations in the field of professional writing. The projects required in this course form a sequenced set of conventions that will enable students to work through practical situations that occur in the workplace. These projects are designed to assist students in developing analytical and persuasive skills which employers see as both necessary and challenging.
Prerequisite: COSK2220 or COSK2225
3 Credits

COMM3050 - Adver/Communicatns Strategies
Fall 2014

This course is designed to give students skills which will enable them to more effectively participate in the process of developing and managing advertising and integrated marketing communications programs. The course will include instructor lectures, guest lectures, exercises, class discussion, a group project that includes practical interaction with business partners in the Pittsburgh region, program evaluation and execution, student presentations, and applicable course reading.
Prerequisite: COSK1221
3 Credits

COMM3065 - Comm & Society In The Gambia
Fall 2014

This course will allow students from all majors to learn about contemporary society and development issues in West Africa, through background study and then through a 15-day trip to the nation of The Gambia.
3 Credits

COMM3075 - Media Effects
Fall 2014

This course aims to provide you with an understanding of how mass media influence individuals' knowledge, beliefs, and behaviors. This course will investigate the vast body of empirical work on the effects of both media content and media technology upon audiences, with particular emphasis on the theoretical mechanisms governing these effects. You will be assigned a group project and apply the concepts and theories taught in lectures. Each group will come up with one or two hypotheses related to the social-psychological effects of media on their audiences. You will execute an actual study, analyze data, and interpret your results.
Prerequisite: 60 credits
3 Credits

COMM3110 - Persuasion For Adver/Promotion
Fall 2014

This course introduces students to the strategies of successful communications program development and execution. Students will have the opportunity to explore each aspect of the external communications process.
Prerequisites: COMM2000 and COSK2230
3 Credits

COMM3120 - Environmental Communication
Fall 2014

Course description unavailable, please contact Academic Services.
Please try again at a later time
3 Credits

COMM3130 - Public Relations Research
Fall 2014

This course is designed to review the latest principles of public relations with emphasis upon the crucial role of research to develop informed strategy, monitor communication programs, and to evaluate overall campaign effectiveness. The course imparts a managerial perspective rather than a technical skill approach to the use of a wide range of research methods. Students begin the semester with an extensive orientation to the types of research essential at various stages of campaign planning. Lectures and class exercises help the student to understand specific research techniques.
Prerequisite: COMM2000
3 Credits

COMM3140 - Health Communication Campaign
Fall 2014

This course is designed to review various levels of the health communication campaign process and the basic types of health communication programs that address health awarenenss and behavior change. This course will introduce students to advanced theories and concepts of health behavior change, and methods of health communication strategies, message development and execution. Students will learn how to create and test effective health messages, identify what media works best for health messages distribution and target audiences, and how to evaluate the effectiveness of health messages.
Prerequisite: COSK2230
3 Credits

COMM3160 - Communication and Gender
Fall 2014

This course explores the role of communication in the rhetorical construction of gender and how communication reflects, refracts, shapes, and revises our understandings of gender and what it means to be gendered. Students are introduced to current theories of gender communication, communicative behaviors of men and women, and the impact of gender in specific contexts including interpersonal relationships, the media, the workplace, and education.
Prerequisites: COSK1221, COSK2220, and COSK2221
3 Credits

COMM3180 - Risk and Crisis Communications
Fall 2014

his course is designed to aid students understanding of the similarities and differences surrounding risk and crisis communications and the planning, managing and response strategies in both contexts. The course will explore through case studies, current events and pseudo events the contexts and uses of diverse communication tools when developing information campaigns that inform the public about the potential risks associated with health or business practices as well as how to plan, implement, monitor and manage a crisis communication situation. Finally, Risk and Crisis communications students will learn how to test risk and crisis communication messages, identify what media works best for distribution to target audiences, and how to evaluate the effectiveness of the communication effort.
Prerequisite: COSK2230
3 Credits

COMM3220 - Devl, Coord & Executing Events
Fall 2014

Students will explore the communication skills necessary to successfully coordinate minor and major events and develop the skill set to execute the planning of an event. No event can be coordinated without a solid professional relationship between the client and the event planner. Students enrolled in this course will learn the theories driving effective facilitation, conflict management and resolution and negotiation, all of which are skills necessary to cultivate, build and maintain the client-event planner relationship. We will explore the audience the event is targeted to attract and the appropriate promotional techniques to entice the audience to participate based on available funds. Another area of theoretical exploration will be nonverbal and visual communication. Events communicate strong messages about people, causes and organizations. Thus, the verbal and nonverbal messages constructed by event planners will be deconstructed, analyzed and redesigned. Students will explore the communication skills necessary to create binding relationships and maintenance of those relationships, budgeting, proposal writing, use of social media and other technologies to solicit, promote and publicize events as well as event evaluation techniques. Students will have the opportunity to demonstrate mastery of such skills through student engagement activities and/or a service learning activity.
Prerequisite: COSK2230
3 Credits

COMM3300 - Special Topic/Comm:Oral Interp
Fall 2014

This Course introduces students to the selection, analysis, and performance of literature. Genres performed include poetry, prose, and drama.
Prerequisite: COSK1221
3 Credits

COMM3301 - Special Topic/Writing Adv/Pr
Fall 2014

This course focuses on the issues, strategies, and tactics for writing advertising and public relation messages. The course is provides students with the opportunity to evaluate, discuss, and integrate areas critical to understanding and utilizing the various key elements associated with public relations and advertising.
Prerequisite: COMM2000 or COMM2015
3 Credits

COMM3302 - Special Topics: Political Comm
Fall 2014

This course will examine the rhetorical discourse and methodology employed by candidates for public office-both challengers and incumbents. The course will focus on rhetoric of both, with the intent that the analysis will reveal the strategies employed by the candidates.
Prerequisite: COSK1221
3 Credits

COMM3520 - Document Design
Fall 2014

This course prepares students to explore practical applications of verbal and visual rhetoric for specific subjects, audiences and purposes. Students will examine various theories of writing, layout, color, design, iconography and typography. By applying the principles of invention, arrangement, style and delivery, students will develop strategies to create, analyze, test and critique documents. A user-oriented approach will be stressed in all design practices from planning through production.
3 Credits

COMM4010 - Public Relations Campaigns
Fall 2014

This course simulates the "real world" at a safe distance. The course is presented in an experiential, problem-based learning format where students work with clients on perfecting public relations skills and techniques. Students apply their theoretical foundation to work place scenarios to enhance efficiency, effectiveness, and continual development of their public relations skills in a safe and collegial environment. Students will create their own public relations firm devoted to recruiting and servicing clients in a professional and intellectually stimulating manner.
Prerequisite: COMM2000
3 Credits

COMM4020 - Mgmt Technol/Content Creatn Pr
Fall 2014

This course focuses on demonstrating proficiency in basis public relations writing techniques. Additionally, focuses on the application of public relations writing techniques, creative development, construction and placement in appropriate traditional and non-traditional media outlets, audience centered messages designed to solve public relations problems. Students will be required to work with a non-profit organization for the duration of the semester as a member of a public relations team. Thus, students will refine writing skills and message placement strategies while enhancing leadership, conflict resolution, and team skills.
Prerequisites: 60 credits and COMM2000
3 Credits

COMM4030 - Public Relations Prac Glob Soc
Fall 2014

Globalization has propelled mainstream organizations to rethink business plans and conduct strategic planning from a new perspective. As a result, the practice of public relations requires a new dimension: understanding the culture, media, economy and political structure of the country in which the organization operates or seeks to operate. Students enrolled in "Public Relations Practices in a Global Society" can earn credit by taking the course at RMU or through participation in an international experience and preparing a research document reflective of an international PR issue.
Prerequisite: COMM2000
3 Credits

COMM4050 - Interact Advertising Campaigns
Fall 2014

This course focuses on the theories, issues, strategies, and tactics for creating interactive advertising and public relations messages. The course provides students with the opportunity to evaluate, discuss, and integrate areas critical to understanding and utilizing the various key elements associated with interactive advertising, as well as the opportunity to actually design an interactive advertising campaign.
Prerequisites: COMM2000 or COMM2015 and COSK2230 or COSK2245
3 Credits

COMM4060 - Communication Seminar
Fall 2014

This course is a three-credit capstone course for Communication majors that bridges theoretical communication training with career and personal development. Through discussion and activities, students will gain hands-on and experience in engaged learning, leadership and job search preparation.
Prerequisites: COMM2020 and 90 Credits
3 Credits

COMM4800 - Media Management
Fall 2014

This course, a capstone course in the communication sequence, requires students to confront issues in broadcast, corporate, and non-profit environments from the viewpoint of the media manager-producer. Topics include facility planning; the impact of developing technologies and trends; project administration; and such issues as producer roles, audience analysis, proposal writing, budgets, funding, research, talent selection, scheduling, ethics, liability, copyright, and regulatory bodies (the FCC and BMI/ASCAP). Media distribution and marketing are examined, including transmission modes, duplication, market share, rating point systems, evaluations. Academic Media Center projects are used as case analyses and hands-on experiences for the class.
Prerequisite: 90 credits, including 30 in the major and COSK2220 or COSK2225
3 Credits

COMM4901 - Internship/Co-Op
Fall 2014

Course description unavailable, please contact Academic Services.
Please try again at a later time
1 Credits

COMM4905 - Internship/Co-Op
Fall 2014

Course description unavailable, please contact Academic Services.
Please try again at a later time
5 Credits

COMM4913 - Internship/Co-Op
Fall 2014

Course description unavailable, please contact Academic Services.
Please try again at a later time
3 Credits

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