International Business Introduces the student to the fundamentals of global business operations. The emergence of new coalitions, arenas of business and intense global competition for limited resources are studied in historical context. The course stresses the vital importance of understanding unique, environmental factors as major determinants of success or failure in managing around the world. Mnaagement, marketing, accounting, economics and finance are included in an integrated approach to doing business in other countries.

Prerequisite: MGMT3100 or MARK3100