MARK3150-B Prin Of Channel Mgmt Logistics (Spring 2020)
Course Details
Session, Dates: 1 (01/13/2020 - 05/01/2020)
Days: R
Time: 06:00 - 08:50 pm
Location: Moon Campus
Room: Business School 119
Seats Available: 15 Seats
Credits: 3
Course Description
This course introduces students to channel management concepts (e.g.,conflict, power, financial and product flows) and basic logistics concepts (e.g., inventory considerations, warehousing, transportation). Students will study the close relationship of channel management (i.e., "place") and the movement of goods through these channels.
Prerequisites: MARK2000
Prerequisites: MARK2000
Course Materials
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