About The Instructor
This section is Communication Skills intensive. Communication Skills I-V must be completed before taking this course.
Session, Dates: 1 (01/08/2007 - 04/28/2007)
Time: 06:00 - 08:50 pm
Location: Moon Campus
Room: John Jay 141
Seats Available: Course Full, Choose another
This course is the capstone course for seniors in business administration. Students learn and apply the concepts and processes of strategy using a case methodology. Emphasis is upon the fit between external opportunities/threats and internal resources that produce superior performance. Major topics include: mission statements, environmental scanning, strategy formulation, strategy implementation, strategic implementation.
Jodi A. Potter, Ph.D.
Associate Professor of Management
Massey Hall 318