HTMG3020-A Hospit/Tourism Market/Sales (Spring 2014)
For additional course information, First Class requirements, syllabus, etc., check the About The Instructor(s) section for a link to a Faculty Website.
Course Details
Session, Dates: 1 (01/13/2014 - 05/03/2014)
Days: M W F
Time: 10:00 - 10:50 am
Location: Moon Campus
Room: Hale Center 207
Seats Available: Course Full, Choose another
Credits: 3
Course Description
This course examines the various aspects of marketing within the hospitality and tourism industry. Emphasis will be placed on marketing concepts from a managerial point of view. Areas analyzed include the product, the marketing process, competition, cost effectiveness, and other forces which influence the hospitality tourism industry today. Students are expected to complete projects that apply theory to an existing food service, lodging, or tourism establishment by means of group projects and present the results in written and oral form to the establishment. Convention sales is included in the course.
Course Materials
About the Instructor(s)
Ersem Karadag, Ph.D.
karadag@rmu.edu
412-397-6381 phone
412-397-2217 fax
Massey Hall 311
Profile
Professor of Accounting
Accounting and Taxation
karadag@rmu.edu
412-397-6381 phone
412-397-2217 fax
Massey Hall 311
Profile