To register for any of the classes below, call 412-397-6000, email bcnm@rmu.edu or register online at http://www.rmu.edu/bcnmregistration.
Mass Appeal: Comparing Bulk Email Tools
Tuesday, March 5 from 9 – 11 a.m.
Have you been thinking about using a bulk email tool to streamline your mass emails or improve their design or targeting? It would really help to hear from people who currently use the leading tools on the market, right? That’s what we thought. So we’ve assembled a panel of your nonprofit communications peers to talk about Constant Contact, Mail Chimp and Vertical Response. This moderated panel discussion will focus on the strengths and weaknesses of these various options, including list management, formatting, segmenting and interoperability with other tools. We can’t make the decision for you, but you’ll hear from people who have made this choice.
Instructors: Jeff Forster and Carrie Richards, Bayer Center; Julie Boyce Kuna, Southwinds, Inc.; Catherine Olteanu, Lemur Conservation Foundation
Fee: $40 ($30 if paid online)
Free-Range Data
Thursday, March 7 from 9 a.m. – noon
There’s tons of information in Access. But do you know how to retrieve, manipulate, format and use it? Learn practical and efficient procedures that make your Access database work for you. We teach you how to:
- Access your data and manipulate information from single-record retrieval to aggregating data from multiple tables for complex analysis
- Select fields, order records, enter and bundle parameters to create one-table queries, multi-table queries, queries based on queries and manipulation queries
- Format your information legibly and attractively
- Create summaries for groups of records and for an entire report
- Manage reports with a user-friendly menu
For intermediate to advanced Access users.
Instructor: Jeff Forster, Bayer Center
Fee: $125 ($115 if paid online) and includes lunch
Presentation Visuals that Work
Thursday and Friday March 14 – 15 from 10 – 11 a.m.
Bullets are not only dangerous in guns. Although your presence and preparation make a huge impact on the success of a presentation’s ability to inform and persuade, bad visuals can undermine your message. In fact, PowerPoint itself may have taught us bad habits. This class will help you create visuals that will make your facts, stories and ideas stick with your audience.
Instructor: Jeff Forster, Bayer Center
Fee: $40
Beginning Web Design with WordPress
Wednesday and Thursday March 20 – 21 from 9 a.m. – 4 p.m.
Are you a website novice who needs to know how to design a basic website that works? WordPress is a website content management system that is great for building and managing websites, even for beginners. In this two-day, hands-on class, we will build an entire small website from start to finish. Nonprofit staff without previous web design experience and web design staff who want to learn WordPress are welcome.
Instructor: Cindy Leonard, Bayer Center
Fee: $250 ($220 if paid online) and includes lunch both days
Beyond Posting: Social Media, Security, Ethics and Management
Wednesday, March 27 from 9 a.m. – 4 p.m.
This course is for those who know the basics of Social Media and are looking to take that next step in tightening their security, strengthening their online ethics, and nurturing user and staff engagement, as well as what to post, how to post, and how often to post. Participants of this class will learn the importance of a transparent online presence while remaining true to their organizational values. We will cover which tools are right for your organization from Facebook, Twitter, LinkedIn, google+, Pinterest, and Youtube. Learn how to set up the appropriate security for their needs and engage leadership, staff, and constituents. This course will be interactive and hands-on. After this course, attendees will be able to navigate the social media realm with confidence and post with the best of them for high returns!
Instructor: Kelly Uzzo, Pace
Fee: $125 ($115 if paid online) and includes lunch