Technology “Summer Camps” at the Bayer Center

Technology and Marketing Camp: Writing for the Web and Social Media
Tuesday, July 19 from 9 a.m.–4 p.m.

Writing content for your website is very different from other types of written communications, in large part due to the way people read it. Most of your written materials must be altered for use on a web page in order to make them readable and usable. Learn how to improve your written website content, increase your site’s usability, and leverage your website as a communication tool in a fun, laid-back workshop.

Instructor: Cindy Leonard
Fee: $125

Social Media Camp: Planning and Strategy
Tuesday, August 2 from 9 a.m.–4 p.m.

Like any other project, using social media for your organization requires planning, strategy and management. Learn what you should consider before getting your nonprofit started in the social media realm, what to expect afterwards and how to keep the ball rolling. You will have the opportunity to work on a draft strategic plan for your organization’s social media that you can take back to your office and refine. Knowledge of basic social media concepts and terminology are recommended but not necessary for attending this class. We will focus on planning and strategy rather than on “how to” use the social media tools.

Instructor: Cindy Leonard
Fee: $125