Educational BackgroundPh.D., University of Massachusetts, Amherst, 2001
Area of Expertise/ResearchSales; Sport Marketing; Cause-related marketing; Sport consumers
Smith, A.A., Synowka, D.P., Clark, J.S., & Smith, A.D. (in press). Exploring the Degree of Commercialization Associated with Sports Marketing Activities. International Journal of Services and Operations Management.
Maher, J.K., Clark, J.S., & Motley, D.G. (2011). Measuring Museum Service Quality in Relationship to Visitor Membership: The Case of a Children?s Museum. International Journal of Arts Management, 13(2), 29-42.
Irwin, R., Clark, J., & Lachowetz, T. (2009). Cause-Related Sport Marketing: Can This Marketing Strategy Affect Company Decision-Makers? Intent to Purchase? Journal of Management & Organization, 16(4), 550-556.
Schedule of CoursesSchedule Book for All Active and Available Future Terms, John