Communication B.A. (Public Relations)

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The B.A. in Communication with a concentration in Public Relations prepares students for careers focused on the identification, cultivation, management, maintenance, and evaluation of professional relationships using various communication strategies under both ideal and crisis settings. Students take courses focusing on the foundational, ethical, and legal environments of PR, strategy and messaging developments, and the creation and execution of campaigns.

Graduates go on to careers in corporate, nonprofit, educational, government, and agency settings. Jobs include PR specialist, copywriter, marketing coordinator, fundraiser, corporate spokesperson, and events coordinator.

Contact Information

Petros G. Malakyan, Ph.D.
Department Head, Communication and Organizational Leadership
malakyan@rmu.edu
412-397-6302

4-Year Course Plan

Freshman Year, Fall

Freshman Year, Spring

Sophomore Year, Fall

  • CSCM1030 Public Speaking
  • COMM2015 Found of Adv
  • JRNL 2015 Found of JRNL
  • ELIT: Literature Elective
  • COMM2040 Applied Storytelling

Sophomore Year, Spring

  • CSCM2040 Professional Comm
  • HIST or POLS science elective
  • COMM3301: Writing for PR & ADV
  • ARTM2020 Digital Imaging or PR
  • Open Elective-Minor

Junior Year, Fall

Junior Year, Spring

Senior Year, Fall

  • COMM4090 PR Campaigns
  • COMM Elective
  • COMM Elective
  • Open Elective
  • Open Elective-Minor

Senior Year, Spring

  • COMM Elective,
  • Open Elective-Internship
  • Open Elective-Minor
  • Open Elective
  • Open Elective

Sample Courses:

These are some of the classes for students in this academic program:

Risk and Crisis Communications
Social Media & Public Relations
Management Technology & Content Creation
Major Credits
51
Communications, English, Journalism
Core Credits
39
Communication Skills, Economics, Humanities, History, Sciences, etc.
Elective Credits
30

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School of Informatics, Humanities and Social Sciences

School of Informatics, Humanities and Social Sciences

Focus on delivering information in a way that makes an impact. Create images that capture attention, compose words that inspire, and design technology that changes how we live.

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